Ochatbot® CBD Case Study
CBD AI Chatbots Educate and Increase eCommerce Sales
The CBD industry struggles with explaining their product’s benefits to the market because the CBD industry is so new. CBD companies are flooded with questions about what CBD is, how CBD is made, what ailments CBD could help with, and many more. Customers are confused on what to purchase to solve their ailments. Customer support was overwhelmed with questions and customers were hesitant in making a purchase which increased abandoned carts. Ometrics has over 10 CBD clients that successfully use Ochatbot.
The Ochatbot eCommerce solution works on a number of ecommerce platforms such as Magento, Shopify, BigCommerce, WooCommerce and others. Ochatbot learned the individual CBD company’s knowledge covering all aspects of CBD including what not to say from the FDA’s legal requirements avoiding any regulatory issues. Customers are encouraged to ask their questions and are guided to the best product for them based on their ailments. When faced with a customer question that is too complex or specific they are transferred to Live Chat when available.
The CBD companies saw an increase up to 40% in sales per user via Ochatbot as well as revenue doubling. The support teams received less Live Chat sessions while the Order Status feature reduced support tickets up to 25%. The abandoned cart feature was responsible for an increase up to 27% in total revenue generated by the chatbot. One company benefited from immediate responses and feedback provided by Ochatbot informing the company that parts of the checkout process was broken or down avoiding loss of revenue and frustrated customers.
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