Ochatbot® Tucker Gun Leather Case Study

Ochatbot Handles 78% of Tucker’s Customer Contacts

The Challenge

Tucker Gun Leather makes custom handmade leather gun holsters which take about 3-4 months to finish. The process of figuring out which holster fit their make and model of gun, as well as the carry configuration, made it hard for customers to decide and purchase. Due to the holsters being handmade with a longer wait time, customers had a high number of questions about when they would receive their order. Tucker Gun Leather was looking for a solution to help reduce these order update requests while also increasing sales and helping customers find the right holster.

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The Solution

Ochatbot’s BigCommerce eCommerce chatbot features a custom “Holster Finder” that recommends a holster based on customer specifications and preferences which simplifies the selection and order process. The Order Status feature provided accurate delivery time throughout the holster manufacturing period. The Abandoned Cart feature was included to remind customers of items left in their cart reducing time to rebuild an order.

The Result

The Holster Finder became the most clicked portion of the chatbot and helped decrease time on site while boosting sales. The Abandoned Cart feature increased sales by 27% while the Order Status feature handled 78% of all customer contact requests. The order status feature was key in keeping their contact requests low, which allowed manufacturing to produce holsters faster and kept customers informed on when they would receive their holster.

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Why use an AI chatbot for eCommerce?

In the world of eCommerce, AI chatbots can offer a range of benefits, such as:

Better Understanding of Customer Needs: AI chatbots can gather data on customer queries and interactions, providing valuable insights into customer needs and preferences. This information can help eCommerce businesses make informed decisions about product offerings, marketing strategies, and customer support.

Improved Customer Experience: AI chatbots can provide customers with instant and personalized support, ensuring that their queries are addressed promptly and efficiently. This can help improve customer satisfaction and retention rates.

Increased Efficiency: AI chatbots can handle multiple customer queries simultaneously, reducing response times and increasing efficiency. This can lead to cost savings for eCommerce businesses.

Competitive Advantage: By utilizing AI chatbots, eCommerce businesses can gain a competitive edge by offering customers a unique and personalized experience. This can help differentiate them from their competitors and drive sales.


Ometrics is here to help eCommerce businesses grow revenue and gain insights with our unique AI chatbot, Ochatbot®. Click below to learn more about Ochatbot.