by Greg Ahern | Aug 13, 2026
Why Black Friday Breaks Most Shopify Chatbots Black Friday and Cyber Monday put more pressure on your store in a weekend than most months do combined. Traffic spikes, questions pile up, and your support team gets buried fast. A Shopify chatbot is supposed to absorb...
by Greg Ahern | Aug 11, 2026
Every time a shopper types a question into your chatbot, they hand over a small piece of personal information. It might be an order number, an email address, a shipping mix-up, or a frustration they would never say out loud in a store. That data has to go somewhere,...
by Greg Ahern | Jul 24, 2026
Selling to shoppers in other countries used to mean hiring a support team that spoke their languages, or hoping a translation plugin was good enough. For most ecommerce stores, neither option was realistic. A multilingual AI chatbot changes that math. It lets a single...
by Greg Ahern | Jun 22, 2026
Two ecommerce stores can run nearly identical chatbots, install the same widget, target the same shoppers, and still get wildly different results. One store sees the bot quietly closing sales every day. The other watches visitors open a chat window, type a question,...
by Greg Ahern | Jun 19, 2026
Most store owners install a customer support chatbot thinking it would solve “most” of their tickets. That word, most, hides a question that is worth answering honestly: most of what, exactly? Sure, questions about order status. Probably not. A frustrated customer...
by Greg Ahern | Jun 18, 2026
The 3 Chatbot Metrics Most Store Owners Ignore (and the One That Actually Predicts Revenue) Most store owners check one number when they look at their ecommerce chatbot: how many conversations it had this month. That number feels reassuring, but it tells you almost...
